Ch. 18 - Personal Selling and Sales Management

 Steps in selling process of Mille pomegranate & honey leave-in conditioner

• Production: produced with a formula specifically dedicated towards people with textured hair, using natural and organic ingredients.
• Price: My product sets it's price point at $12.99, offering and affordable natural hair product.
• Marketing: My product uses social media and collaborations as marketing.
• Distribution/selling: My product distributes to retail stores around the country, as well as offering the option to buy online to over 80 countries.