Ch. 11 - Developing and Managing Products

 The development of my product

The first variation of my product came out when the company Mielle launched in 2014. It wasn't until 2017 that Mielle started testing a leave-in tailored specifically for thick curly type 4 hair, based from Mielle's first leave-in but adding ingredients like pomegranate seed oil and honey which deeply condition and moisturize your hair. My product officially released in 2018, as the Mielle Pomegranate & Honey Leave-in Conditioner, perfect for delivering hydration and unmatched curl definition for thick type 4 curly hair.